Monday, August 17, 2009

Filter Unbound Launches

UNBOUND1_Cover

FILTER MAGAZINE LAUNCHES REVOLUTIONARY NEW MUSIC PUBLICATION: FILTER UNBOUND

INAUGURAL ISSUE FEATURES ICONIC ELECTRONIC BAND:

DEPECHE MODE



AUGUST 17, 2009 – LOS ANGELES, CA – FILTER, a leading national independent music magazine since 2002, has launched a revolutionary new digital publication called FILTER UNBOUND, an innovative and entirely original online platform unlike any other web-based magazines, identities or publications in existence.

Check out FILTER Unbound @ FILTERmagazine.com

FILTER UNBOUND’s s exciting, unparalleled content includes: in-depth, exclusive coverage provided by the FILTER magazine editorial staff; bonus outtakes and never-before-seen footage from artist interviews; single-artist focus comprising of comprehensive stories, band histories and complete discographies—including commentary from the artists themselves—and completely interactive, clickable content with links to photos, band websites, videos, audio interview clips and much more.

Simply,
FILTER UNBOUND is the one-stop publication for all die-hard music fans.

“We have singled out what we do best in our print publications, and found a way to bring outstanding art direction, photography and storytelling to a new format,” said Alan Miller, co-publisher and co-founder of FILTER magazine and FILTER Creative Group.

FILTER UNBOUND has a greatly-expanded distribution via an exclusive partnership with the world’s largest musical instrument retailer Guitar Center, the premium seller and distributor of musical instruments and gear. This distribution partnership will enable FILTER UNBOUND to reach over 12-million new users in addition to the thousands who already read and enjoy FILTER magazine and FILTERmagazine.com.

Not only widening content visibility, cutting-edge partners will also enable a broadened coverage of technology and high-tech gear, complete with exclusive offers from advertisers. What’s more, all editorial content, media elements, web applications, bonus features and special deals are
completely free to users with a one-time registration.

Advertising advantages with
FILTER UNBOUND include exclusive advertising partnerships (one advertiser per issue) to give sponsors optimal exposure; integrated advertising within the content of online publication; and complete site takeovers on FILTERmagazine.com, which includes unique homepage cover art which will live online for several weeks at a time.

The first issue of
FILTER UNBOUND will be available on www.FILTERmagazine.com beginning August 17th and feature an exclusive retrospective on Depeche Mode, containing a complete discography with commentary from the band and producers, an in-depth conversation between Depeche Mode and Röyksopp, audio and video bonus features and much, much more.

The issue will be supported solely by VTech’s new Wi-Fi Internet Radio player. Additional issues will be available monthly, and feature Sonic Youth, Slayer, The Dead Weather, Morrissey and others.

FILTER magazine and FILTER Creative Group are excited to unveil
FILTER UNBOUND, a new way to learn, read, see and hear about the bands and musicians you love.

Good music will prevail.


About FILTER Magazine

In its seven-year history,
FILTER has become the premiere music lifestyle publication covering on-the-verge bands and cutting edge musicians for the intelligent music lover. The bi-monthly magazine also features avant-garde authors, filmmakers and artists, and has established itself as the editorial voice for independent music enthusiasts.

About Guitar Center

Guitar Center is the world’s largest retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates 214 Guitar Center stores across the U.S. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician's Friend, Inc., and its catalog and website, www.musiciansfriend.com . In addition, our Music & Arts division operates more than 100 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. More information on Guitar Center can be found by visiting the Company's website at www.guitarcenter.com.



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